Hot On! Marketing Program - Hot On! is a remarkable 5 point marketing program that drives qualified new home shoppers to home builder communities and their respective websites.
It combines:
1. The Hot On! new home lifestyle television program
2. Superior Realtor relations
3. Shelf life products (DVDs / CDs)
4. Streaming video for home builder websites
5. Participation in the HotOnHomes.com website
Hot On! Video on Demand (VOD) - New home builders don't just sell sticks and bricks. They sell lifestyle. Video demonstrates that lifestyle in ways that print media, billboards, and radio simply can't. More than just video for a Builder's website and community sales office, the Hot On! VOD combines professional video sales presentations with a customized viewer application that embeds calls-to-action and links into the builder's website to generate direct response.
Hot On! Relocation Guides - A set of widely distributed video relocation guides to help builders be competitive and gain market share in this important home buyer segment.
Hot On! Warranty and Customer Loyalty Products - Builders care about their customers. Hot On! video warranty and customer loyalty products help home buyers care for their new home and ties the builder closer to the homeowner.
Hot On! Homebuyer Lead Generator Website for Realtors - We've taken all that we know about marketing New Home Communities and built a system just for Realtors. That's right. The power of Hot On! Homes right on your own personal Website.